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Press assets, media, copy to spread the word about the book Get Together: How To Build a Community With Your People! 📣

  1. Photos

  2. Videos

  3. Text/Copy

 
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Photos

Click/tap the photo to download the hi-res!

Download a .zip of all the photos here.

Square Images

 

Vertical Images (e.g. Instagram Story)

 

High Resolution

Additional headshots available for: Kevin, Bailey and Kai

 Videos

Book video trailers and discussions

Book Full Trailer Video (2min): https://youtu.be/A0BID9PI5VY

 

Book Mini Trailer - square 1:1, with captions (1min)
Download the video file here (86MB)

Roundtable discussion with the authors: https://youtu.be/XmJLXJUZzz0

Text/Copy

About the Book

Short description (casual) 😛

Get Together is a guidebook on how to build a community.

The book spotlights all types of communities—fitness meetups, fan clubs, online groups, activist networks, communities around companies, nonprofits, and causes. And it breaks down practical steps about how to get people together, online and off.

Short description (formal) 🤓

Although communities feel magical, they don't come together by magic.

Get Together is a practical and heartfelt guide to cultivating a community. The secret to getting people together is this: build your community with people, not for them.

The book untangles the challenge of bridging gaps between passionate people—online and off—into clear steps and shares true stories of everyday people who created thriving communities.

Longer

Although communities feel magical, they don't come together by magic.

Get Together is a practical and heartfelt guide to cultivating a community. Whether starting a run crew, connecting with fans online, or sparking a movement of K-12 teachers, the secret to getting people together is this: build your community with people, not for them.

In this Amazon bestseller, Bailey Richardson, Kevin Huynh and Kai Elmer Sotto share true stories of everyday people who created thriving communities, both in-person and online. They untangle the challenge of getting passionate people together into clear steps, helping individuals and organizations navigate the intricacies of leading a community, including:
-- How to rally the first people
-- How to get people talking
-- How to attract new, authentic folks
-- How to develop leaders and expand globally

The People & Company team reminds us that we each hold the potential to spark a community. Get Together shows readers how if we join forces--as company and customers, artist and fans, organizer and advocates--we'll do more together than we ever could alone.

 

About the Authors (People & Company)

About Us (Short)

Bailey Richardson, Kevin Huynh, and Kai Elmer Sotto are the founding partners of People & Company. Their mission is to bridge gaps by helping people get their people together. As a company, they advise organizations. They make community-building less ambiguous, online and off. Fewer abstract concepts, more clear steps.

They’re coauthors of the Amazon bestseller Get Together: How to Build a Community With Your People and cohosts of the Get Together podcast.

About Us (Short-ish)

Bailey Richardson, Kevin Huynh, and Kai Elmer Sotto are the founding partners of People & Company. Their mission is to bridge gaps by helping people get their people together. As a company, they advise organizations. They make community-building less ambiguous, online and off. Fewer abstract concepts, more clear steps. Through their work, they’ve coached, researched, and participated in hundreds of communities.

Kevin, Bailey, and Kai recently published what they’ve learned about bringing people together in the Amazon bestselling guidebook Get Together: How to Build a Community With Your People. Find them laughing and talking shop with community leaders weekly on the Get Together podcast.

About Us (Longer)

Bailey Richardson, Kevin Huynh, and Kai Elmer Sotto comprise People & Company, a company that removes the ambiguity around community building in a digital world. They've supported the creation and ongoing care for communities of investors, entrepreneurs, teachers, caregivers, dog-walkers, power users, runners, surfers, and more. They’re the coauthors of the Amazon bestseller, Get Together: How to Build a Community With Your People. Find them laughing and talking shop with community leaders weekly on the Get Together podcast.

Bailey brings her expertise as a storyteller and researcher. She helped shape the communities around Instagram, IDEO, and Pop-Up Magazine. Kevin breathes strategy and structure. He advises groups that build empowered communities and in the past operationalized CreativeMornings, rolling out events to 100 cities. Kai focuses on how true communities fuel growth for companies. He helped pioneer Facebook's growth discipline and launch Instagram's business internationally.

Links / Social Media

Hashtags: #GetTogetherBook

Kevin’s Bio

Kevin Huynh is a founding partner at People & Company and co-author of “Get Together: How to Build a Community With Your People” (Amazon bestseller!). His strategy company has coached organizations—from Nike to upstart nonprofits—on how to create authentic communities. This past year Kevin took office hours with almost 100 grassroots community leaders. He serves on the board of the Edcamp Foundation. Most weekends, Kevin can be found in Brooklyn remixing leftovers with his partner Yoko.

Bailey’s Bio

Coming soon

Kai’s Bio

Coming soon